Two systems: What marketers don't know (Plus a bonus ✍🏻 6 word copywriting challenge)
Your brain has an autopilot mode. To observe it action, take a look at the painting below.
Love or hate him, the reason why I'm showing you this Che Guevara painting is because of how it makes people react. Just like how you are reacting right now.
This is what Daniel Kahneman calls system 1 mode. Kahneman is a Nobel-…
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