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Mayor Ed Koch, the pratfall effect and why brands should embrace imperfection and communicate their flaws
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Mayor Ed Koch, the pratfall effect and why…
Miguel Ferreira
Jun 8, 2020
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Mayor Ed Koch, the pratfall effect and why brands should embrace imperfection and communicate their flaws
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Why admitting flaws and mistakes makes brands more appealing and human.
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Mayor Ed Koch, the pratfall effect and why brands should embrace imperfection and communicate their flaws
Mayor Ed Koch, the pratfall effect and why…
Mayor Ed Koch, the pratfall effect and why brands should embrace imperfection and communicate their flaws
Why admitting flaws and mistakes makes brands more appealing and human.