Make it rhyme, people will trust you big time

Statements that rhyme are quite sublime.

Let me tell you why. In 2000, two psychologists from Lafayette College, Matthew McGlone and Jessica Tofighbakhsh, did an interesting experiment

McGlone & Tofighbakhsh gave Lafayette undergraduate students 60 proverbs. Then they asked each student to rate whether each proverb was an accurate description of human b…

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