Good copywriting needs a good dose of drama (Plop plop, fizz fizz)

Hayao Miyazaki is the World's greatest animator.

And some of his movies like Spirited Away or Howl's Moving Castle became cult classics.

In 1996 the Japanese director signed a BIG distribution deal with Disney. 

There were rumors that Fox and Warner Brothers wanted to partner with Miyasaki's Studio Ghibli films. 

But Miyazaki and his Studio Ghibli team wer…